28/06/2019

Digital marketing apprenticeships: Giving you the edge by ‘walking the walk’

Written by
Alistair Gladstone
28/06/2019

Digital marketing apprenticeships: Giving you the edge by ‘walking the walk’

I’ve yet to meet an organisation that doesn’t want to increase its online profile. Being able to market our products or services is no longer what sets you apart…it’s the base-line. This is because digital marketing is an effective way to increase leads, conversion rates and retention.

Companies have a number of ways to do increase their digital marketing efforts.

They could use an eternal digital agency, which works well but can be expensive.

They could employ an experienced marketer, which can sometimes mean employing someone with ‘old habits’. This can also be quite an expensive route.

Many employs these days chose a digital marketing apprentice, either to complement these approaches, or instead of them. Due to government funding this can be a cost-effective way of adding fresh talent to the team. Talent that can be moulded to fit your ethos.

Crucially, a marketing apprentice doesn’t just mean have to prove they have learned the complex theory behind digital marketing techniques. They also have to prove competency and behaviour.

This means delivering actual tactical marketing campaigns for their employer. It also means ensuring they are adopting the attitudes and approaches that you demand.

So, imagine having that new team member, hungry to apply themselves, working towards your social media, content, email marketing and advertising goals. Imagine them reporting back to you on the efficacy of a recent campaign, and recommending how the next one could be even better.

They aren’t employed just to talk the talk. It’s our job to make sure they walk the walk.

Apprentify are an experienced training provider who guide our clients through this process. This includes recruitment, training and assessment. We are passionate about delivering the very best digital marketing apprenticeships available, without compromise.

Our truly flexible digital marketing programme has been designed to ensure that the employees get the very best techniques and coaching.  With our 128 hours of online training and 435 hours of off the job learning we ensure that they get the right focus to make them a success.

If you want to find out more, please get in touch 07811 121613/ Alistair.gladstone@apprentify.com

 

 


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Any opinions expressed within the blog are those of the author and not necessarily held by Apprentify itself. Please be aware that information provided by this blog is subject to change. We recommend that you do not take any information held within as a definitive guide to the law or the relevant matter being discussed. You are advised to seek legal or professional advice where necessary rather than relying on the content supplied by the author(s) of this blog.

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