Why Up-Skill in Digital Marketing?

For Employers
For Employees
It is recognised that there is a notable gap between the number of vacancies that require new skills and the able candidates to fulfil them. Investing in employee skills addresses not only any missing job relevant capabilities, but also helps considerably when saving resources or staying lean as it eliminates the need to recruit and onboard. An organisational learning culture not only demonstrates to employees a defined path to career progression but increases retention rates and productivity. Put neatly the company is investing in its own competitive advantage in the market.

The apprenticeship levy supports SMEs with relevant and current apprenticeship programmes at a fraction of the cost through the co-investment scheme. It has never been cheaper to have access to truly great programmes for your staff. Those larger organisations who pay into the levy directly have basically already paid for these programmes so upskilling for them is a way to not only engage positively with employees but to use that money effectively and drive internal capability. The current economic turmoil that has resulted from COVID-19 is a timely reminder that a focus on learning and skillsets is not just for when times are good but even more necessary when we need to stimulate growth and performance.
Every career has ups and downs but the key is to always try to give yourself the best possible chance for success. Being an asset with a diverse and more advanced skill set not only reduces the possibility of redundancy as companies increasingly focus on lean methodologies but demonstrates your professional value thus giving you job security.

Giving your qualifications a boost with current and job relevant learning opens up more varied and interesting work for you to get involved in and helps with promotion by giving you a competitive edge. Training can be equated to future proofing and offers you new challenges and opportunities. 
Simply put, improving your skill set improves your employability.

What is your level of experience?

I'm quite new to marketing

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I create content; videos, graphics, articles, etc.

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I'm experienced but want to specialise.

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I manage marketing projects or teams

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What is your Technical Specialism?

Videos and Graphics

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Search Engine Optimisation

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Paid Advertising

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Web & UX Development

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How is it Paid for?

 

Funded through the apprenticeship levy with additional government financial incentives for new hires.

Click here for more information about the Levy

Get started

Ready to hire an apprentice? Our free recruitment service involves an assessment centre designed to screen and match you to the best applicants in terms of both cultural fit and skill set. Want to upskill your existing staff? We can help with that too.

Contact us today to discuss your apprenticeship and recruitment requirements
Get in touch with apprentify to find out more about digital marketing courses
Apprentify are proud to partner with:
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All our digital marketing delivery staff are Google Analytics qualified
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