Shopper Marketing Apprentice
| Reference | Red Bull |
| Company Address: | London, England , WC2H 9LA |
| Course Name: | Advertising and media executive (Level 3) |
| Course Duration: | 15 Months |
| Salary: | £32,000 |
| Start Date: | 25/11/2024 |
Overview
The Shopper Marketing apprentice will provide vital support to the Shopper Marketing team as we as complete our mission: ‘To put Red Bull at maximum danger of being sold’ and ensure we always look Awesome in Outlet. Which means creating point of sale that highlights our distinctive assets and creates the bridge between our mental and physical availability.
The Shopper Marketing apprentice will provide vital support to the Shopper Marketing team as we as complete our mission: ‘To put Red Bull at maximum danger of being sold’ and ensure we always look Awesome in Outlet. Which means creating point of sale that highlights our distinctive assets and creates the bridge between our mental and physical availability. During the program you’ll work to support on our key initiatives and brand plans in 2025-26, whilst also gaining knowledge of the sales, category, and insight functions.
• Managing core and bespoke Point of Sale & PMU (pre-merchandised unit) process with the Shopper Marketing Manager.
• Developing solutions for retail that align to the Red Bull brand plans and initiatives.
• Point of Sale production management and stock allocation with our distribution partners.
• Being involved in the whole process including objectives, budget and timescales, through to the measurement of how effective the campaign has been.
• A minimum of C grade in both English and Maths GCSE
• Strong skills with PowerPoint, Excel and Outlook
• Creative, time management, prioritisation, organisation, adaptability, relationship building
• A strong interest in Customers and how they shop across the retail sphere
• A passion for delivering marketing leading presence in store
• Able to form and implement strategies, to maximise time and effectiveness
• Ability to forge strong relationships
• Ability to work well independently and part of a team
• Entrepreneurial mindset, able to take a different approach to win
• Strong verbal and written communicator
Entry requirements
• 5 GCSEs grade A*-C/9-4 or equivalent (including English and Maths)
Skills requirements
Communication skills, Analytical skills,Training to be provided
You will undertake the ground breaking Apprentify Advertising and Media Executive Level 3 apprenticeship.
We have designed our programme to offer you 2 distinct routes to focus your career path and specialise in areas such as Social Media or Search Engine Marketing. These paths are designed to jump start your career and make you stand out in a competitive field increasing your future earning potential.
During the 13 months of training you will learn cutting edge theory and industry practice across nine units:
The Advertising and Media Industry
The Agency Environment #1
The Agency Environment #2
The Advertising Landscape
The Advertising Lifecycle
Media Planning and Buying
Data and Metrics
Creative Production and Branding
Legal, Regulatory and Ethical Considerations in Advertising
Principles of Negotiation
You will also complete your IPA Foundation Certificate from The Institute of Practitioners in Advertising (IPA). During this qualification, you will gain an essential overview of all areas of advertising, understand consumers, their motivations and how to influence purchasing decisions through the science of choice, learn how to write strategies that sell, the roles of different media and how to use data and how to measure the success of your work.
In addition to all of the above, all of our applicants will go through our Assessment Centre. This exclusive session is designed to identify your digital strengths and weaknesses to help us match you with the perfect employer and the perfect role to start your career in the best way!